Tag Archives: bruce williams

1991 Information Council for the Environment Climate Denial Ad Campaign

This compilation of documents contains information regarding the group Information Council for the Environment (also known as Informed CitizensĀ for the Environment) or ICE, which was formed in 1991 to “reposition global warming as theory (not fact).” This collection reveals a public relations campaign run by Simmons advertising that tested target audiences in Fargo, ND, Flagstaff, […]